Mix it up. Experiment. it sorta depends on forage base and the mood of the fish. I'll usually start off with a Marmooska or Ratso (verticle). Then, switch to a jigging spoon (horizontal) if the action picks up, or suddenly slacks off. Switching usally adds a few more fish out of a hot hole. If you are lazy like me
, keep a few rods set up with diffent lures to make it easy to switch up your presentation.