When the Rapala Jiggin' Rap came out it was NEW. But now I've seen many other versions.
Custom Jigs & Spins - Rotating Power Minnow (RPM)
Northland - Puppet Minnow
ZT - Zero Twist Minnow
Nils Master - Jigger
Moonshine - Shiver Minnow
HRT - Polish Perch Fry
They all have their little differences. Size, Color, Spining Hook, End Hook, Bead on the treble hook, etc.
Who uses what? I've only use the Rapala but the tail broke on one of mine and the plastic bodies are cracking. Think they would be better for the price.